We hear this a lot…

Growing up this often was taught as a contradiction. Nothing good can be cheap… Nothing cheap can be good, right?

Wrong.

The problem is the word. And you see that word avoided out in marketing everywhere. Very few businesses will use the word ‘cheap’. Instead, they hang on ‘inexpensive’, ‘affordable’, ‘reasonably priced’ – yadda, yadda – Anything to avoid the derogative connotations of the word ‘cheap’.

Because – cheap can mean poorly made, inferior parts, breaks easily, etc.

But here is a secret – a super power secret:
Strip away your expectations and ignore the marketing word-play. There are generations of folks who grew up with knowing ‘cheap’ as valuable.

Forget the thoughts of what you THINK you know about a brand, about a price point, and about a pre-conceived notion of ‘cheap in quality’ equals ‘cheap in price’. They can be very different and not necessarily symbiotic.

We sell all kinds of ‘cheap’ stuff that plays great, sounds great and looks great. There is a plethora of gear available to all of us – a staggering volume of it. We pride ourselves in weeding the good ‘cheap’ stuff out and making it obtainable to those who need it and want a great deal on killer hidden gems. Sometimes they are hiding in plain sight, only masked by preconceived notions.

Remove your expectations – try EVERYTHING. Listen to it. Look at it. Create your own grading system versus one that the sales/marketing machines tell you to use. You just may find you walk away with a stellar piece of music gear that didn’t cause a noticeable dent in your bank account. A guitar you aren’t afraid to leave in a rehearsal room. One that can live on a stand in the middle of the room. A second drum kit it so you don’t have to lug one every time you go to a friends to play and still be able to wood shed at home.

Let’s get cheap – but let’s get SMART cheap. We can help you do that all day long. At our location we have vintage and expensive gear experience and knowledge – and we have cheap, valuable experience.